100% Design – our highlights

The artful curation of this year’s 100% Design –  complete with a dramatic 45m-long, LED-lit tunnel, and a luxurious central bar hub at the epicentre of four distinct design zones –  was certainly in keeping with the shifting emphasis and ambitions of the show as a whole.  ekonglong office chair for sell

The new Emerging Brands sector, in particular, placed a marked emphasis on the increasing significance of young talent within the design industry, a notion which is complicit with the show’s overarching theme of Future Living.

Indeed, the show’s seminar programme emphasised the potential of design, as a means of diversification within a competitive market, as an integral tool for and source of sustainable living, and as a crucial catalyst within a challenging economy.