Heimtextil’s design-led focus

Heimtextil’s international emphasis is evident in its exhibitor and visitor numbers. The event hosted 2658 exhibitors from 62 countries, which were joined by approximately 66,000 visitors over the four days – 66% of which came from countries other than Germany. The most represented international visitor nations included Italy, China, Turkey, the UK, the USA, France, Spain, the Russian Federation and Poland.

ekonglong wooden reception desk

With 80% of exhibitors and 94% of visitors claiming to have achieved their goals during the show, it is evident that the exhibition is a good platform for doing business.

Ricardo Lemos, member of the board of directors of Portuguese textile specialist, António de Almeida & Filhos, comments on the company’s success at the show as an exhibitor: “It has been outstandingly well received. True, we didn’t have more visitors at the stand, but the really important people, the decision makers, were there. That makes the show a more professional affair and we don’t waste time with inconsequential discussions.

“There was great interest from the USA in particular – representatives from the big chain stores were all there. As far as we are concerned, Heimtextil is the major trade fair, and we invest most in it. It gives us a platform on which to introduce our new products.”

Trading was not the only activity on the agenda – a range of informative seminars and inspirational displays provided a plethora of entertainment for visitors and exhibitors alike.

The first day of the seminar programme on the Let’s talk about... platform was dedicated to a specialist forum for buying and selling online. The Webchance seminar was aimed at the bricks-and-mortar retail trade, and featured an explanation of new opportunities in online trading, as well as reports from retailers regarding their own practical experience of the in